Tao Group Hospitality is set to open the first Tao-branded resort, in Orlando. Created in partnership with Unicorp National Developments, Tao Hotel Orlando will serve as the anchor for O-Town West, a $1 billion, 350-acre mixed-use community development located in southwest Orange County.
For more than 20 years, Tao Group Hospitality has opened more than 70 branded entertainment venues and restaurants in more than 20 markets worldwide. Tao Group Hospitality has experienced rapid growth in recent years and expects to open nine branded locations in 2022 with at least 10 more planned in 2023. Tao Group Hospitality operates more than 40 branded locations inside existing hotels including seven standalone properties for which the group handles full food and beverage operations including roomservice.
"A hotel was the natural evolution for us," Tao Group Hospitality co-CEO Noah Tepperberg said in a statement. "We've had the honor of working with some of the world's top hotel developers, and we're really excited to create a property that truly reflects the TAO lifestyle.
"The Tao Group Hospitality clientele has evolved with us over the years and is looking for something that can provide them with more than just a few hours of fun at one of our locations. This hotel will be an exquisite escape and will enable us to showcase our company's flagship concept in a whole new way. Boasting over 40 million visitors annually, Orlando is the perfect place for our first branded resort property. More than just culinary and nightlife, Tao is a lifestyle, and this large-scale venture provides the ultimate opportunity to bring that experience to life."
Tao Group Hospitality tapped longtime partner Rockwell Group to design the property, which is expected to have a Tao Asian Bistro, a rooftop experience, meeting space and a fitness facility when it opens in 2025.